Chinese moon cake packaging as the Mid-Autumn Festival reunion, the Mid-Autumn full moon waiting for love, family and friends miss blessing, harmony and friendship gifts. Its variety of packaging forms, its packaging style is also a new one, deeply loved by consumers.
How to stand out in many styles? It is a problem that designers have been discussing. The author briefly introduces the innovative method of packaging design for moon cake boxes. Everyone discusses them.
First, allegorical design. Not so much moon cake is a traditional food, as it is a culture, a way to communicate feelings, friendship kind of sustenance. Therefore, the design of moon cake box also reflects a culture, such as the moon cake box design deliberately shaped to direct expression of love, or the moon cake boxes made of thick book form, some information may be included introduction moon cake culture, cultural infiltration in the moon cake In the atmosphere of Mid-Autumn Festival and Mid-Autumn Festival. "Every month is good," and designing a moon cake box as a flower or a moon should also work well.
Second, the transplant design method. Moon cake packaging a variety of materials, such as paper, wood, plastic, etc., from a variety of materials have their own characteristics. As high-end gifts metal packaging, director of the public absorbent, metal binding printing, to improve processing characteristics, is feasible. The carton design prior to transplantation, the use of metal with elegant color patterns, characteristic shapes, giving a luxurious feel.
Third, multi-functional design method. Ordinary moon cake box moon cake after being used in obsolete, and in the moon cake packaging to ensure adequate performance, but more kinetic energy package design, exquisite multi-purpose design to provide consumers with regard the future to continue to use, may arouse consumers' note. For example, shaped like a tin of candy, and if the hand-push child moon cake boxes after use can be used as pencil case, or is used to hold tea or other food products, in line with housewives buying psychology.
Fourth, copying design method. Mainly for the individually wrapped single moon cake, use some form of symbolic meaning as a model, combined printing and processing characteristics of the shape of metal design.
Moon cake boxes for packaging innovation in addition to the above points, also implanted in Chinese cultural elements, combined with traditional Chinese culture is a development trend of packaging design. For more information, you are welcome to continue to pay attention to China Packaging Network!
