In a situation where the world's economy is in trouble, many customers have drastically reduced their budgets, and the wave of price cuts is also raging the market situation. Increasing new investment does require courage for the color box packaging factory. However, compared to expensive printing equipment, appropriate investment in post-processing equipment to help customers make some packaging products that attract the attention of their target consumers is a good strategy for color box packaging companies to stand out from many competitors. After all, people always like to be different. Under the current economic difficulties, it seems that increasing the added value of products has become an action that companies have to take.
There are a variety of post-processing methods, such as stamping and embossing specific graphics, specific parts or special graphics folding, molding, die cutting, overall glazing, local glazing, thick layer glazing, drip molding, hot stamping , Refraction, rolling, etc., can make the printed products from monotonous dull, flat pictures displayed with color blocks, comprehensive upgrade to colorful, rich gloss, layered, vivid image of multi-dimensional three-dimensional configuration of fine arts and crafts for you Of customers create extraordinary value, thereby tapping more value-added profits. With these special post-processing services, companies can better maintain customers and live parts sources, and in many cases these services can increase prices for customers.
In the process of turning your post-processing business into your profit center, color box packaging companies should let customers understand various post-processing materials and effects, and let their sales staff learn to sell comprehensive packaging solutions to customers. Rather than simply printing services. You have to find ways to inspire your customers and expand their imagination, otherwise they will simply choose glazing and lamination, because they do not know that there are other solutions that are more suitable for their products. You can show customers your superb level of post-processing through the proofs and let them know which effects can be achieved. As long as you can get good works, you will be able to transform your back-end processing department into a profit center for the company.
The key is that you have to judge your ability level based on your equipment and your post-processing options. Of course, in order to meet the better development in the future, you need to start with your own existing solutions, and then continue to improve and expand your subsequent processing options based on market needs and customer feedback. If you want to make your company develop and profit, you must always pay attention to your operational efficiency. Therefore, it is very important to buy the right downstream processing equipment, not tolerant of sloppy.
